Jane Jackson contacted me to help her out with getting her books onto relevant Goodreads lists in order to increase her exposure on the popular book networking site. Having finished the project (for now), Jane kindly sent me a testimonial to put on the site. Here it is:
It was through posts between two authors on a writer’s loop that I learned of Lucy Felthouse’s Writer Marketing Services. Having little technical know-how I was in desperate need of help to get my list of published books onto Goodreads lists. I emailed Lucy and told her what I needed. She said ‘fine’, we agreed a fee, she requested cover images which I sent, then I left her to work her magic. She completed a demanding job in a remarkably short time, and did it brilliantly. With four more titles due out between January and May 2014 I will be calling on Lucy’s expert skills again. If you need help to market your book/s, she’s your woman. I’m delighted to recommend her.
Category Archives: Case Studies
K D Grace Case Study
It the one year anniversary of Writer Marketing Services – yay! As part of the celebration, I’ve written up a case study of one of my clients who’s been with me from the start. I give you… the super K D Grace.
I have been working as K D Grace’s publicist for a year now, and am pleased to say that we still have a good thing going! I work for K D on an ongoing basis – that is, I do what needs to be done at any given time. That means that round the times when K D has a new release, I’m very busy sending her books out for review, securing interviews, guest blog spots, updating her website and social networks and much more. In between those times, though, we still work together on various projects, including K D’s newsletter, publicising reviews she’s received, co-ordinating advertising and keeping K D and her books in the public eye.
Here are a few of the things that I’ve worked on for K D in the past year:
- Her website: http://kdgrace.co.uk (which I continue to maintain and update)
- Her Facebook page: http://www.facebook.com/KDGraceAuthor (including tutorials and updates)
- Her Twitter account: http://www.twitter.com/kd_grace (including tutorials, background customisation and updates)
- The creation of, and updates on, her Amazon Author Central accounts in the UK (http://www.amazon.co.uk/K.-D.-Grace/e/B004M3DMB0/ref=sr_tc_ep?qid=1327949559) and US (http://www.amazon.com/K.-D.-Grace/e/B004M3DMB0/ref=sr_tc_ep?qid=1327949579).
- The creation of, and updates on, her GoodReads account (http://www.goodreads.com/author/show/2791969.K_D_Grace).
- Three books to date (with more coming – she keeps me busy!): The Initiation of Ms Holly, The Pet Shop and Lakeland Heatwave Book 1: Body Temperature and Rising. This includes sending the titles out for review, organising advertising, getting K D blog posts and interviews at relevant sites, posting review quotes on her website and much more.
- Getting K D and her work involved in special online events to help promote her and her books.
- The launch of her newsletter (http://eepurl.com/hrXKI).
K D Grace says: Lucy Felthouse is one of the best things that has happened to my writing career. With her on board, I know the marketing and PR for my novels and my brand are in good hands. For me, that means a lot less stress and a lot more success. And best of all, it means I get to concentrate on the part I love best, writing the story.
Case Study: Casey Sheridan
When Casey first contacted me, she was looking to promote her erotica release, Ruby Red Metallic. Casey had a budget in mind and after discussing a few options, we decided on the best way to use that budget for maximum exposure.
As soon as the way forward was agreed between the two of us, I started work on setting up guest blog posts and interviews on relevant sites, as well as offering review copies to my list of contacts. Casey had already indicated that she would not be able to do any social media promotion during weekends, so I made sure wherever possible that her blog appearances were during the week. I also promoted her ‘stops’ on my own social media networks.
Working within Casey’s budget was no problem. A first wave of posts still left time for more promotion, so I kept Casey informed and we worked on more appearances. When Casey’s budget was almost exhausted we ensured that everything was wrapped up and the result was a successful campaign. The key was communication and Casey has already indicated that she was very satisfied and would use my services for future releases.